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ABOUT ME

Crafting creative solutions
through thoughtful design

When I approach a challenge, I approach it from all angles, by asking the right questions and doing the legwork to get to the heart of the problem. Whether the answer lies in a traditional print marketing piece, or a full-scale interactive solution, the user experience drives every decision I make. By incorporating user-centric thinking into my methodology, I conceptualize and initiate unique solutions for brand identity, marketing campaigns, and digital experiences, leading teams to execute these initiatives successfully.

In my 14+ years of experience across a broad range of industries, I have gained the confidence necessary to propose groundbreaking ideas with calculated risks, addressing business needs and delivering results.

What motivates me

Collaboration

Whether I’m leading a strategy session or brainstorming with peers, I thrive off of interactions with other passionate people and seek out diverse perspectives.

Hands-on Creative

There’s no denying it: I love to create. There’s nothing better than having the opportunity to spend time iterating on work that makes me proud.

Research and Discovery

My creativity is ultimately data-driven. I value digging deep into analytics, user research, and interviews, and drawing conclusions from results.